Wi-fi Cast
We created the Santa Cruz Wi-fi Cast, a different plaster, designed specially to provide high quality wi-fi signal with long-lasting batteries. This way, the young ones can stay away from the sport, but also from boredom. We used as media the arms and legs of 12 influential skaters that had a broken bone. They went to the skateboard rinks and used the internet signal to have fun, make videos and post maneuvers. This way, they spread the message that Santa Cruz Skateboard is always there, even when you’re away from the skateboard.